The AI Adoption Office is a small independent practice built on a simple observation: AI programmes rarely stall on the technology.

Between us we have spent decades inside large organisations, in the middle of change that had to work. adidas, Philips, Heineken, Unilever, JDE, Nike, LyondellBasell and Accenture. ERP and planning deployments across regions, global business services builds and transitions, programme and portfolio management, and PMOs set up from scratch. We have worked inside client organisations and inside consultancies, which means we have seen this from both chairs.

What that gives us is not a theory about AI. It is a fairly clear memory of what happens when a well designed system meets an organisation whose work was never redesigned around it. The system is fine. The plan is fine. And six months later the numbers are flat and everyone is being polite about it.

That is happening now at scale with AI, and the pattern is familiar enough to be predictable.

Why the framework is called HUMAN

Because the people are the ones doing the changing. Every stalled adoption we have looked at traces back to something human that was never addressed: a role that shifted without anyone naming it, a boundary nobody drew, a question people did not feel able to ask, a capability nobody built.

Get those right and the technology mostly takes care of itself. Get them wrong and no number of licences will rescue the programme.

How we work

Directly, and with respect for everyone in the room. We would rather tell you on the first call that you do not need us than sell you a programme you will not finish. We work with leadership and with the teams around them, because adoption is decided in both places and the two views are rarely identical.

We advise independently and stay deliberately small, which means you work with experienced practitioners rather than a pyramid. Based in Porto, working across Europe, in English, Greek and Portuguese.